Search Results for: online consumption

Kenyan Parents Urged to Monitor Children’s online consumption

Dianne Jacobs
Parents

Now that the children have closed school for the holidays, it is no doubt that some if not most of them will be on their phones chatting and sharing pictures on the different social media platforms and browsing on the internet for what’s new and trendy. Some children as young as 10 years old own phones. This is totally different from how things were in the past. Nowadays children prefer staying indoors and using their phones or playing video games than playing outside. ICT regulator Communications Authority of Kenya (CA)…

TECNO new innovations to meet Africans needs

Editor

  For the past 15 years, many aspects contributed to Africa’s rapid economic growth. Mobile phones were critical in leading to this growth. Transsion, a Chinese-led group that started in Africa and focuses on emerging markets outside of China. Its brands, such as TECNO, are household names on the continent, where it is today the single biggest smartphone seller. Transsion’s vice-president, Stephen Ha, puts this down to designing phones specifically for the needs of the African consumers. In 2008, it made a strategic decision to focus exclusively on Africa, before…

Increased access pushes for mobile penetration

Dianne Jacobs
MTN Rwanda

Increased access to mobile network signals and exciting product offers by operators continue to drive consumers to own more than one SIM card to take advantage of the diverse services, a report by the Communications Authority of Kenya (CA) shows. The Sector Statistics Report covering July-September 2019 shows mobile subscriptions are on the upward trajectory standing at 53.2 million, and in effect, pushing the mobile penetration in the country to 11.2 per cent. In the recent years, the Authority has also continued to put in place interventions to enhance access…

MumsVillage enters ecommerce to help mothers earn revenue

MumsVillage enters ecommerce to help mothers earn revenue

Isis Nyong’o’s MumsVillage has diversified into ecommerce to help mothers make money with the launch of MumsVillageShop. The move into ecommerce has been supported by impact investor Gray Matters Capital’s digital accelerator program – GMC Calibrator. MumsVillage also participated in the Unilever-DFID TRANSFORM partnership and Alibaba efounders Fellowship. “It is great to see one of the members from the first class of the eFounders program bring their vision to life. The program aims to empower young entrepreneurs to be champions for an inclusive digital economy, and the growth of MumsVillage serves as a…

Digital now makes up 51% of US advertizing spending – Magna Report

Editor
Voice App

Magna released a bullish assessment and forecast for US ad revenue in 2018 and 2019. The report covers all the major advertising and media categories including both digital and traditional media. Ad sales up, especially digital. Magna says that “net advertising sales” will grow by 6.9 percent this year to reach $207 billion, which is “a new all-time high.” And, for the first time, digital ad revenues surpassed 50 percent of total ad spending in the US. The company said that digital ad revenue in 2018 will reach $106 billion,…

Disruptive technology emerging markets in Africa could leverage to transform utilities

Editor

The entire installed generation capacity of Africa’s 48 Sub-Saharan countries is just 68 gigawatts, no more than Spain; this is according to the Africa’s Infrastructure report conducted by the World Bank. Up to one-quarter of that capacity is unavailable because of aging plants and poor maintenance. In Sub-Saharan Africa, just one person in five has access to electricity. If current trends continue, fewer than 40% of Sub-Saharan African countries will reach universal access to electricity by 2050. Per capita consumption of electricity in Sub-Saharan Africa (excluding South Africa) averages only…

Instagram’s Video Hub Dubbed IGTV Set to Launch Tomorrow

Dianne Jacobs

The Instagram longer-form video hub that’s launching tomorrow is called IGTV and it will be part of the Explore tab, according to multiple sources. Instagram  has spent the week meeting with online content creators to encourage them to prepare videos closer to 10-minute YouTube vlogs than the 1-minute maximum videos the app allows today. Instagram is focusing its efforts around web celebrities that made their name on mobile rather than more traditional, old-school publishers and TV studios that might come off too polished and processed. The idea is to let these creators,  who have a knack for this…

Facebook launches educative portal for the Generation Z

Dianne Jacobs

Facebook launches a Youth Portal for the Generation Z to demystify and educate them on all things Facebook. The portal which is in itself a first for Facebook is a step in the right direction in the consumption and relation with the social media platform for the Generation Z. The teens are known for their independence and knowledge, Gen Z’ers is capable of learning something themselves either through a more efficient or a non-traditional route. “We’re excited to launch our Youth Portal, a central place for teens to fellow teens in…

Huawei Joins Hands with PCITC to Embrace Smart Factory 2.0

Dianne Jacobs

Our Earth faces increasingly grave environmental problems. Although more people have realized the significance of environmental protection and have chosen shared bicycles and electric cars as part of their low-carbon lifestyles, yet we still rely heavily on non-renewable energy such as petroleum. How much oil is left and how long will it last? According to estimates from conservative experts, the sustained oil reserves left may last only 30 to 40 years at present rates of consumption, and the next oil crisis may happen much sooner than expected. Governments and socially-responsible…