Facebook announced it will show fewer political ads to people on its platform and Instagram, starting with the US which faces Presidential elections this year, but won’t ban or limit those as Twitter has already done and Google to some extent. Targeting both Twitter and Google, the social networking platform said that while Twitter has chosen to block political ads and Google has chosen to limit the targeting of political ads, “we are choosing to expand transparency and give more controls to people when it comes to political ads”. “Seeing…
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Pitch: Pinterest to give advertisers promoted video tool that takes up the width of the entire screen
Pinterest is continuing its push into video as a potential avenue for advertisers by today saying that it will offer advertisers a promoted video tool that takes up the width of the entire screen. While Pinterest normally offers users a grid that they can flip through — compressing a lot of content into a small space — taking up the full width of the screen with a promoted video would offer advertisers considerable real estate if they’re looking to get the attention of users. The company also said it’s hired…
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