Social media leader, Facebook wants more people to know it owns Instagram, WhatsApp and Oculus while still maintaining a distinct identity for its main app. So today it launched a new capitalization and typography format for its company name, using all capital letters and a shifting color scheme that highlights Instagram’s purple gradient and WhatsApp’s green tint. The idea to change the corporate logo to a minimalist rendering of the Facebook name, a move the company said is meant to separate the wider corporation — and its subsidiariesfrom the core…
Read MoreFacebook debuts new logo with different colors for distinction on its acquisitions Instagram, WhatsApp
