TikTok announces TikTok For Business with branded content and advertising solutions

TikTok announces TikTok For Business with branded content and advertising solutions

TikTok has announced the launch of TikTok For Business, a platform that will provide marketers with a range of branded content and advertising solutions to help them utilise the short-form video app for their brand campaigns. At launch, the site will include access to TikTok ad formats, including its marque product, TopView, which is the ad that appears when you first launch the TikTok app. Other products under this TikTok For Business umbrella include Brand Takeovers, In-Feed Videos, Hashtag Challenges and Branded Effects. TikTok said in a statement, “The magic…

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