Tag: Branding

ADOTAS — Naming rules originated from common sense, transformed into common laws, and later created the trademark philosophy to govern “naming” as a prime and civil component of businesses across the globe.  This centuries-old thinking is almost like what electricity is to the Internet. Basically without the core component they are just useless. The current ICANN gTLD expansion now requires a worldwide awakening, particularly in the diverse domain-name industry that without well-balanced trademark rules, is basically headed toward disaster. ICANN is faced with major policy decisions whether to accept a…

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