Digital now makes up 51% of US advertizing spending – Magna Report

Nigeria proposes law to tax local online purchases

Magna released a bullish assessment and forecast for US ad revenue in 2018 and 2019. The report covers all the major advertising and media categories including both digital and traditional media. Ad sales up, especially digital. Magna says that “net advertising sales” will grow by 6.9 percent this year to reach $207 billion, which is “a new all-time high.” And, for the first time, digital ad revenues surpassed 50 percent of total ad spending in the US. The company said that digital ad revenue in 2018 will reach $106 billion,…

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Making the digital economy more inclusive

Across the world, there is a strong belief that machines are quickly approaching and they will take over human jobs. This fear is not new. From the cotton gin, to the tractor, to the assembly line and beyond, jobs have faced and will continue to face threats from technological advances. But throughout these disruptions, large-scale unemployment has typically been avoided: either machines could not do many of the innately human things people could do, or technology so drastically brought down costs that new markets were unlocked, in turn requiring more…

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Top 10 CEOs Innovating the African Tech Industry

African Tech 10. Alpesh Patel, Oju Africa Created in 2012, Oju Africa is part of Mi-Group International and is the first African-centric Emoticon provider. Running the show is Apesh Patel who has set his sights high in trying to bring Apple on board to diversify its range of emoticons; the word ‘Oju’ literally meaning ‘faces’ in the Yoruba language from its native Nigeria. 9. Barbara Mallinson, Obami Voted as one of the top young people to take to lunch, Barbara Mallinson has been labelled as one of the most refreshing…

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