How Facebook will have to radically transform itself in order to justify buying WhatsApp

There has been endless high-quality discussion about why Facebook was willing to pay more than what half of the S&P 500 companies are worth for WhatsApp. My biased distillation of the consensus is, basically, Facebook wanted to keep WhatsApp out of the clutches of Google, and the sale was in stock at a time when Facebook’s share price is at an all-time high, so Facebook didn’t have much to lose. Or you might choose to believe Facebook’s stated reason, which is that WhatsApp could go to a billion users and that, with the…

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