Jumia, the ‘African’ ecommerce company that has its corporate headquarters in Dubai and operations in 14 African countries including Egypt, Morocco, Tunisia, and Algeria, continues to struggle after an initial good run at the New York Stock Exchange. It’s stock closed at $6.68, an all-time low, on Friday, with the market cap going down to ~$520 million. For the sake of context, the Rocket Internet-founded Jumia had become a unicorn (with a valuation of $1.08 billion) in 2016 (when it was known as Africa Internet Group or AIG) after raising…
Read MoreJumia’s stock has reportedly lost more than half of its value since its NYSE public IPO
