Mobile Commerce enabler DOCOMO Partners with Safaricom to Launch first App Store Integration with M-PESA.

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Global mobile commerce enabler, DOCOMO Digital has partnered with Safaricom to give customers the option to pay for content on the Google Play Store using M-PESA. The integration, which is powered by DOCOMO Digital’s mobile commerce enabling platform using Google Play’s payment API, allows M-PESA customers to use the mobile money service to pay for goods and services from the app store. The service is available to more than 27 million M-PESA customers in Kenya with an Android smartphone or tablet. From today, customers matching this criteria can purchase content…

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